Woofys partnered with Studio Mya to deliver a high-visibility, one-day activation celebrating Biossance’s clean skincare lineup in partnership with Sephora.
Designed to attract passing foot traffic while engaging press and beauty enthusiasts, the experience blended product discovery with interactive moments.
Driving Discovery Through Experience
Guests were welcomed with complimentary green juices — a fresh nod to Biossance’s clean beauty philosophy — before exploring the brand’s hero products through on-site product education.
To add an element of fun, guests could try their luck at a spin-to-win station, unlocking prizes and creating a memorable brand interaction.
Seamless Execution
The result was a vibrant, high-energy activation that turned curiosity into engagement, bringing Biossance’s skincare story to life in an approachable and playful way.
"Sephora has been partnering with Woofys for our events over the years and it’s always a fantastic experience. Woofys goes above and beyond to make the whole process from start to finish as easy and seamless as possible. Nothing is ever a problem and they are always helpful providing solutions and other suggestions to make the event as beautiful as possible. We love working with them and highly recommend them and their services."
"Woofys have continued to provide Vogue Australia with creative, sustainable and adaptive catering solutions to ensure our events deliver an exceptional, end to end on-brand experience."
"Love working with the Woofys team. Always delivering top class fun events and activations and the team are so easy to work with. Highly recommend!"
"Tommy Hilfiger has worked with Woofys on countless events and activations. Our customers love the options from coffee carts to popcorn carts. Highly recommend their services and their ice cream sandwiches!"
"We love working with Woofys – always professional, always prompt and always delivering a highly engaging, elevated product that fits the brief every time."
