Brisbane’s skyline got the ultimate wake-up call as MILKLAB Coffee Shop Sets took over Lina Rooftop — bringing together sunrise beats, iced matcha, and connection in every cup.
In collaboration with PIM Group, Woofys brought the MILKLAB Coffee Shop set to life with a bespoke rooftop pop-up, serving iced coffee and matcha all morning long. Guests sipped, mingled, and moved to the sounds of Cyril, fresh from Tomorrowland, as the Aussie DJ turned the morning into a celebration of community, creativity, and caffeine.
From custom branding to every pour and playlist, the experience proved one thing — drink-led activations go beyond awareness. They invite people in. They build affinity. And they turn everyday moments into experiences that actually feel something.
Because when great coffee meets great energy, the result isn’t just a buzz — it’s a brand connection that lasts long after the last sip.
"Sephora has been partnering with Woofys for our events over the years and it’s always a fantastic experience. Woofys goes above and beyond to make the whole process from start to finish as easy and seamless as possible. Nothing is ever a problem and they are always helpful providing solutions and other suggestions to make the event as beautiful as possible. We love working with them and highly recommend them and their services."
"Woofys have continued to provide Vogue Australia with creative, sustainable and adaptive catering solutions to ensure our events deliver an exceptional, end to end on-brand experience."
"Love working with the Woofys team. Always delivering top class fun events and activations and the team are so easy to work with. Highly recommend!"
"Tommy Hilfiger has worked with Woofys on countless events and activations. Our customers love the options from coffee carts to popcorn carts. Highly recommend their services and their ice cream sandwiches!"
"We love working with Woofys – always professional, always prompt and always delivering a highly engaging, elevated product that fits the brief every time."